Research Library
The Myths and Realities of Digital Disruption - An Executive's Guide

Over the last few years the concept of digital disruption has received as much or more attention than any other business topic.  Given the massive changes we have seen in the media, advertising, retail, taxi services and other sectors, speculation that similar shifts will spread across the wider economy is only natural.

But are these disruptions imminent?  Why have some industries been so much more disrupted than others? How, and to what extent, will each of our major industrial sectors really change?  Where will Silicon Valley (or its many global imitators) find the next generation of mega successes? This report provides a business executive’s guide to these issues.

 

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AUTHORS

David Moschella
Research Fellow
David Moschella, based in the United States, is a Research Fellow for Leading Edge Forum.  David's focus is on industry disruptions, machine intelligence and related business model strategies.  He is the project lead for our 2017 research into Disrupting ‘The Professions’ – Scenarios for Human and Machine Expertise. David was previously Research Director of the programme. David’s key areas of expertise include globalization, industry restructuring, disruptive technologies, and the co-evolution of business and IT.  David is the author of multiple research reports, including 2016 Study Tour Report: Applying Machine Intelligence, There is Now a Formula for Machine Intelligence Innovation,  Embracing 'the Matrix' and the Machine Intelligence Era and The Myths and Realities of Digital Disruption. An author and columnist, David’s second book, Customer-Driven IT, How Users Are Shaping Technology Industry Growth, was published in 2003 by Harvard Business School Press.  The book predicted the shift from a supplier-driven to today’s customer-led IT environment.  His 1997 book, Waves of Power, assessed global competition within the IT supplier community.  He has written some 200 columns for Computerworld, the IT Industry’s leading publication on Enterprise IT, and has presented at countless industry events all around the world. David previously spent 15 years with International Data Corporation, where he was IDC’s main spokesperson on global IT industry trends and was responsible for its worldwide technology, industry and market forecasts.    

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