Digital Disruptions: Technology Innovations Powering 21st Century Business
28 October 2008
Listen to Lem Lasher, Chief Innovation Officer for CSC and Chairman of the Leading Edge Forum, talking to Business Week (30 June 2009) on the key digital disruptions that are affecting organisations today and in the future: Less IT Doesn't Mean Less Innovation
YouTube challenges TV. Internet radio usurps traditional local AM/FM broadcasts. Facebook and MySpace redefine political dialogue. Virtual worlds and augmented reality transform how we live, work and learn.
These are just some of the digital disruptions rocking today’s marketplace.
"Digital disruptions are about information and communication technologies that change business models deeply, and often shockingly," says Digital Disruptions (PDF, 7.5MB), a new report by CSC’s Leading Edge Forum (LEF). "These disruptions, on par with the telephone and automobile, transform the marketplace and society so completely that it can take decades for their full effects to be realized."
CSC has been applying a digital lens to disruptive technologies since 1999. This new report identifies the latest disruptions being generated by the information technology and communications industry.
"With digital disruptions, all the rules change," asserts Alex Fuss, LEF associate and the report’s lead researcher. "It doesn’t matter how good your current business plan is. You need to adapt to the new realities of the disruptive technology and, in many cases, ’roll your own’."
Fuss examines seven major digital disruptions in the report — New Media, Living in a New Reality, Social Power, Information Transparency, New Wave of Waves, Platform Makeover and Smart(er) World.